Ohhh, to be a beach towel... what a life. You are bright, bold, expressive. You soak up everything and are most admired when sprawling across a lounge chair.
Le sigh.
My foray into creating artwork for product at Target started with beach towels in 2012. Apparently the first go-around was a hit because I continued to contribute artwork an additional nine seasons of the beach towel program. While many designs felt the success of summers in the sun, there were many more pieces of artwork planned for beach towels that never saw the light of day. This page celebrates the existence of both communities.
Sunwashed Summer_2013 Beach _ Artwork and product imagery courtesy of ©️ Target
"Peony" artwork_ 2014 Beach _ Artwork and product imagery courtesy of ©️ Target
Various artwork development_2015 Beach _ All images courtesy of ©️ Target
Scenic artwork development_2015 & 2016 Beach _ All artwork courtesy of ©️ Target
Tropical artwork development_2016 Beach _ All images courtesy of ©️ Target
Various artwork development_2017 Beach _ All images courtesy of ©️ Target